Let's go
Iditarod 2027
Let'S get the Swede to ALaska
Petter Karlsson is a well known name in the north of Scandinavia. In 2016, he made history as the first non-Norwegian to claim victory in Europe’s longest sled dog race, the Finnmarksløpet. The following year saw him triumph in the Femundløpet, and in 2018, he secured another Finnmarksløpet win, crossing the finish line just six minutes ahead of the runner-up team. In 2023 Petter not only clinched his third Finnmarksløpet title but also earned the prestigious title of long-distance world champion. This triumph wasn’t a one-time feat; he successfully defended his victory at the beginning of 2024 and his world championship title in 2025 at the Femundløpet with three hours in front of the the next team.
With four victories in Europe’s toughest race and two world championship titles, Petter has won everything there is to win in Europe. Now it’s time to set off for new horizons, for the last great race on earth: The Iditarod in Alaska.
Let’s bring Petter Karlsson to America together!
The Iditarod Race
The duel of the best through the wilderness of Alaska
Originating from one of the most inspiring stories in the history of mankind, the 1925 Serum Run, it is the longest sled dog race in the world. The musher and his 16 dogs are on their own for long stretches on the 1600 kilometres from Anchorage to Nome. It is one of the last big adventures!
The undisputed champion is the American Dallas Seavy, who has already claimed the title six times. In the sled dog world, he is regarded as the American equivalent of Petter’s position in Europe. The two have already met once, in 2018, at the Finnmarksløpet, which Petter won on this occasion. Now the mushing world is hoping for a continuation of the duel between their two top contenders, this time as a home match for Seavy. Which motivates us even more to compete!
ABOUT PETTER
At the age of 10, Petter harnessed his father’s two moose hunting dogs to a sled and a lifelong passion was born. In the end of the 90s Petter started his professional sleddog career and was able to secure the European Championship title in the middistance in 2005. In the past decade he has focused on the long distance races, a discipline that relies on strategy and experience. Here he has won the Grand Odyssée in France, the Femundløpet and four times the Finnmarksløpet, including the World Championship title in 2023 and 2025.
Today Petter and his wife Angela live together with their three children in Slussfors, Västerbotten, were they run their own kennel with 90 Alaskan Huskies. On their doorstep lies Sweden’s largest nature reserve, the Vindelfjällen Nature Reserve, the ideal base for long-distance training and tourist tours through the stunning landscape of Swedish Lapland.
“The Idiatarod is like the Olympic Games in my sport and being able to compete against the best mushers in the world has been a dream of mine ever since I first took part in a sled dog race. But until now it’s always just been a fantasy in my head. When I crossed the finish line at the Femundsløpet this year, I knew it. I looked at my dogs and I knew that now is the right time to turn this dream into reality. They are ready for it and so am I.
But for this adventure I will need more than just the support of my dogs and my family. I need people who are willing to support this crazy Swede with a dream. I am not just searching for sponsors, I am looking for people that know what it means to fight for a lifelong dream, what it means to work night and day to build up a team to succed, that never give up despite hard times or set backs. People, who know that mutal trust is the foundation of longterm success. Because that is what I am asking you for: To trust in me and my team. Let us write history, together.”
Petter Karlsson
Trophy Cabinet
2027
iditarod champion?
2025
Femundløpet Champion & World Champion
2024
Finnmarksløpet Champion
2023
Finnmarksløpet Champion & World Champion
2018
Finnmarksløpet Champion
2017
Femundløpet champion
2016
Finnmarksløpet Champion
2008
La Grande Odyssée Champion
2005
European Champion in Middistance
LET’S REACH THE FINISH LINE TOGETHER
Whether you are a global player or just a huge Husky fan, there is a way for everyone to join our team for the race.
Every contribution is important to write history together.
Start
Sponsor a Kilometer
The Iditarod race is the longest in the world with a trail lenghts of 1606 km. Become an official part of our team along the way by sponsoring a kilometer or more!
Sponsor a Checkpoint
23 Checkpoints where Petter has the chance to fill up is supplies. Your investment will be used to fly our dog/human food, medicin etc. to the checkpoints. Therefore you will be named in Social Media and you will get the branded dropbags with an autograph from Petter after the race.
FINISH
Other options
Sponsor the sled
The sled is Petter’s work tool throughout the race. A sled that can handle the Iditarod is a great investment! As a sled sponsor, you get maximum visibility with central placement of name/logo on the sled.
Sponsor a dog truck
The Iditarod trail is 1606 km long. Buy 10 km of the route and become an official part of our team along the way!
Sponsor a dog
You want a very special sponsorship? Then sponsor your favourite one! Every dog needs a flight ticket, vet checks and food. Our final Line-up will be presented in January 2026, than you can pick your favorite!*
* We take the health of our dogs very seriously and therefore reserve the right to make changes to the team at short notice. If a dog is not 100% fit, we will not take it into the race to protect it from injury. In this case, another dog will be assigned to your sponsorship!
Become a sponsor
Get in touch with us to discuss further sponsorship options:
- +46 (0)734 166 386
- racing@petterkarlsson.com
